Our Marketing Services
- Tracker Listing Management
- Social Media/Community-Building
- Traffic Campaigns
- Website Advisory Services
- Content Marketing
- Influencer Marketing
- Community-Building and Management
- Email Marketing
- Event Marketing
- Video Production
Tracker Listing Management
We upload token offerings on all popular listings and get high ratings to gain more visibility and community trust. Sometimes, it can get quite tricky to achieve high ratings. At Applicature, we know all the tricks.
To ensure full engagement from the investment community around your brand and elicit resonance from adopters, idea supporters, and brand ambassadors, Applicature creates image-rich content relevant to specific industries in the media and on platforms and blogs. It is crucial to deliver up-to-the-minute messages to your audience about product-building and team workflow.
Our marketing experts collaborate with the mainstream media and influencers in the blockchain world, distributing content on major forums and platforms. We engage IEO and STO aggregators and opinion leaders as your project’s newsbreakers. We make sure that once we are ready for traffic campaigns, users will not have any remaining questions about your company, and the conversion rate will be significantly higher.
A sophisticated approach to traffic campaigns lets Applicature generate high-quality traffic for clients and partners. We focus on generating leads, investors, early adopters, product users, and potential partners.
Website Advisory Services
Your website is the very first thing your potential clients and partners see. This is their first impression, and there is no second chance. Applicature’s UX and traffic teams create proper website funnels and set up conversion points for your website to engage potential leads. Carefully selected language, visuals, and website flow result in a great customer experience and high conversion rates.
“It’s not about what to say, it is about how to say it.”
Starting with social media comments, short messages, and emails, and moving on to profound expert long reads for blogs and top-tier media: this is what the Applicature content development team will handle for you. Our content is interesting to consume and readers come back for more, thereby creating more engagement with your product.
Support from leading token offering experts and thought leaders will definitely strengthen your loyalty and credibility. Cutting-edge research from opinion leaders in the market is integrated with our PR schedule. Our marketing experts identify influencers in the blockchain-related sphere and focus marketing activities on collaboration with them.
Community-Building and Management
For any project — ICO, STO, or IEO — it is crucial to have a community of supporters, potential clients, and early adopters. This helps spread your company’s image, message, and market presence. Building community starts with the proper approach to your target audience. Applicature’s experts define your target audience and establish where we can find these consumers. Then we start influencing them: on themed forums, Bitcoin Talk, LinkedIn, or any other community where your TA is located. Your ultimate audience will be identified and reached with the right approach.
What is more important in marketing than knowing what really works — and knowing what doesn’t work? Close, careful analytics using both popular tools and Applicature’s in-house resources allow us to attain the lowest customer acquisition cost possible with the highest return on investment. Analytics let us spend less and get more.
Not all unconverted leads are lost. We still have the chance to bring them back. Building a proper email marketing campaign based upon trigger events and a 360-degree approach increases conversion rates and lowers expenses. Our email marketing is targeted not only to convert more leads but also to arrange upsells and make customers come back to purchase more.
Event marketing is a strategic goal for becoming an influencer in your specific arena. To boost community growth and occupy a position of power in front of investors, we organize meetups and pitch sessions for investors and industry-related startups. The next step (and it’s no less important) is further engagement with the community: live streams, photo/video reports, token distribution during the events, email marketing, etc.
The easiest way for most people to absorb information is through visuals. Video combines both visuals and sound. This is the best way to send the right message to your community and plant the right idea in the viewer’s mind. We build instructional, emotional, traffic-targeted videos from scratch to the final product.
Applicature has built very strong professional relations with top Eastern and Western conventional and crypto investors. We are happy to bring selected projects to Asia’s Top 100 investors in Hong Kong, Seoul, and Singapore, with an average successful investment of $3,000,000 per roadshow. Of course, Silicon Valley funds are important to project development, as they bring connections, image, and stronger positioning. Working with a $280,000,000 hedge fund, we are ready to introduce the best of our token offerings and projects to over 150 conventional investors. This makes your market access smoother and faster.